Sarah Palin, far left, stands with her husband, Todd, and Ted Cruz, Texas candidate for the U.S. Senate, and his wife, Heidi, on Friday in The Woodlands, Texas.
By Johnny Hanson, APSarah Palin, far left, stands with her husband, Todd, and Ted Cruz, Texas candidate for the U.S. Senate, and his wife, Heidi, on Friday in The Woodlands, Texas.
The conservative movement that captured the nation's attention in the wake of the 2008 financial crisis and helped fuel Republican 2010 election victories across the country is transitioning from a protest movement to one more targeted, local, and with less theatrical engagement."I think it's a maturing of the Tea Party movement," said Matt Kibbe, president of FreedomWorks, a fiscally conservative advocacy group that has worked closely with the Tea Party. Activists have been scrapping efforts such as the confrontational town-hall-style meetings that defined the summer of 2010 in favor of more traditional political engagement in local races, particularly in nominating processes to boost candidates they support."It's been pretty dramatic, but it's been so systematic that I'm not sure that people noticed," Kibbe said.One of the biggest tests of strength for the movement's ability to upend the GOP establishment in 2012 is Tuesday, when formerly long-shot candidate attorney Ted Cruz is favored by election analysts to upset Lt. Gov. David Dewhurst in the Senate Republican primary runoff in a race to replace retiring GOP Sen. Kay Bailey Hutchison.Cruz started the race underfunded, lesser-known and without the support of the Texas Republican Party establishment, including Gov. Rick Perry. Endorsements from GOP activists, such as former Alaska governor Sarah Palin and Sens. Jim DeMint of South Carolina and Rand Paul of Kentucky, brought in national attention and money. That was coupled with on-the-ground organizing support from local Tea Party activists such as Toby Marie Walker, and it has transformed Cruz to the odds-on favorite."This race with Ted Cruz has sat close to my heart," said Walker, 45, who volunteers full-time for the Waco Tea Party. She said Tea Party activists were discouraged at the onset of the race that no candidate could overcome Dewhurst's money juggernaut. By Danese Kenon, APJean Johannigman sings "The Star-Spangled Banner" at the beginning of the FreedomWorks rally for GOP Senate candidate Richard Mourdock on May 5 in Indianapolis.After Dewhurst failed to win more than 50% of the vote in the May primary, conservative activists were emboldened for the runoff election, knowing that such races traditionally have lower turnout and tend to favor the candidate whose supporters are most engaged. "We have an election cycle under our belts, and we're more attuned to how the game is played," Walker said.Cruz's youth — he's 41 — and biography — he's the son of a Cuban-American father who was imprisoned in Cuba before fleeing to Texas — have drawn comparisons to Sen. Marco Rubio, R-Fla., a Tea Party-favored candidate in 2010."I think Ted Cruz is a superstar for the conservative movement," said Torin Archbold, 48, a car salesman from Austin.Republicans control the House of Representatives, but Democrats control the Senate 53-47, which has led activists to focus on Senate primaries as part of a two-part effort to get GOP control of the chamber and populate it with more conservative Republicans. The results have been mixed.In Indiana, Richard Mourdock handily defeated incumbent Sen. Richard Lugar by running to his right, but Sen. Orrin Hatch, R-Utah, waged a successful re-election campaign against a Tea Party-supported opponent. Senate GOP establishment candidates Heather Wilson of New Mexico and George Allen of Virginia likewise won primaries despite challenges from the right. In Nebraska, Tea Party allies were divided in the primary, opening up a surprise victory for Deb Fischer, who was not as closely identified with the Tea Party but secured an endorsement from Palin in the closing days of the race.FreedomWorks for America, a political organizing group associated with the Tea Party, has endorsed in upcoming primaries businessman John Brunner, who is in a three-way GOP primary to take on Sen. Claire McCaskill, D-Mo.; Rep. Jeff Flake in Arizona; and businessman Eric Hovde who is running against establishment favorite, former governor Tommy Thompson in Wisconsin.The endorsements underscore how the Tea Party movement remains loosely organized and often contradictory. For instance, although FreedomWorks has endorsed Brunner, Tea Party Express, another activist group, has endorsed Brunner's primary opponent, Sarah Steelman. In Arizona, Flake is facing wealthy businessman Wil Cardon, who is self-funded and challenging Flake's Tea Party credentials."It's a principled movement, but there's a lot of differences," Walker said. "Some work well with their Republican Party, others want nothing to do with their Republican Party. Some Tea Parties are all wrapped up in Ron Paul; some focus on things like constitutional teachings … but they are all much more engaged in the political process."DeMint, a lawmaker popular among Tea Party supporters, said he views the phrase "Tea Party" in more symbolic terms. "The Tea Party is kind of a visual representation of a lot of citizen activism."If Cruz wins Tuesday, he is all but guaranteed to win in November in Republican-leaning Texas. Mourdock is favored to win, as is Fischer, who is running for a Democratic-held seat and would provide a Republican pickup. The eventual Republican nominees in Missouri and Wisconsin will also likely be in competitive races for Democratic-held seats.For more information about reprints & permissions, visit our FAQ's. To report corrections and clarifications, contact Standards Editor Brent Jones. For publication consideration in the newspaper, send comments to letters@usatoday.com. Include name, phone number, city and state for verification. To view our corrections, go to corrections.usatoday.com.